Who we are
The Story Behind Our Agency
We’re a team of designers, strategists, and problem-solvers helping businesses grow with creativity and strategy.
who we are
Based in New York, Unfold partners with companies for transformation through strategy and technology.
Since 2012, we help businesses grow with tailored solutions in brand strategy and digital transformation. Our team combines expertise with design thinking to create effective strategies.
When faced with complex challenges we go beyond delivering projects. We enable lasting change and turn vision into measurable impact. Innovation, efficiency and creativity become the foundation of sustainable growth.
Our Mission
To empower businesses with strategies and solutions that drive measurable growth and long-term success.
Our Vision
To be the trusted global partner for companies seeking innovation, efficiency, and market leadership.
We’re a community shaping the future of business.
We blend insights with problem-solving. We design strategies and measure impact for results.
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Project Delivered
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Client Retention Rate
our core values
The foundation behind our success
and partnerships
Integrity
We build trust through honesty and transparency.
Excellence
We set high standards and deliver quality in every project.
Innovation
We embrace change to help businesses stay ahead.
Our Process
Our process combined strategic insight with creative execution to ensure the rebrand wasn’t just a cosmetic change, but a transformation that resonated with customers and supported measurable growth. Each phase was designed to uncover opportunities, solve key challenges, and deliver an identity aligned with the client’s long-term vision.
01
Discovery &
Research
Surveys found brand gaps. Trusted for quality, it lacked youth connection.
02
Brand Strategy
Development
We created a messaging framework for Millennial and Gen Z.
03
Creative Plan
Execution
We redesigned the brand for consistency, validated through A/B testing.
04
Rollout &
Activation
The new identity launched online. Campaigns shared the brand story.
our team
Meet the Experts
Driving Growth
Robert Rodriguez
Founder & CEO
Guides the agency’s vision with 15+ years of experience in business consulting and brand strategy.
Daniel Kim
Head of Product
Leads innovation with 10 years of experience in product design, technology, and scalable solutions.
Sophia Bennett
Chief Marketing Officer
Drives global brand growth with 12+ years’ expertise in marketing, strategy, and customer engagement.
