
Seamless Connections
Clients:
Bodyamo
Timeline:
8 Months
Category:
Growth Strategy
Year:
Apr 29, 2025
Choose Better.
A streamlined digital experience designed to remove friction and guide users effortlessly. Every interaction was refined to prioritize clarity, speed, and usability—turning complex navigation into something intuitive and seamless.
Bodyarmor partnered with us to reposition their brand for a more modern, health-conscious audience. The goal was to move beyond traditional sports drink messaging and create a cleaner, more premium identity.
The Challenges

New brand. New backend. Same tight deadlines.
BodyArmor got acquired by Coca-Cola. That meant migrating everything to AEM, Coca-Cola's content management system. And they had a full rebrand happening at the same time. New look, new site, new backend.
We worked with WKNDHRS and Coca-Cola's dev team on this one. Eight months, US and Canada sites, tight deadlines throughout. We continue to support BodyArmor with ongoing development and maintenance.



The Solutions

We took their brief and pushed it further.
The new site fully reflects the rebrand. Bold, athletic, confident. We worked with Coca-Cola's developers on the AEM integration, launched the US site, then built out the full Canada site with translations. Every page is optimized and built to scale.
We worked with WKNDHRS and Coca-Cola's dev team on this one. Eight months, US and Canada sites, tight deadlines throughout. We continue to support BodyArmor with ongoing development and maintenance.


